3 Awesome Ways Christian Bloggers Can Build Relationships With Their Email List
Email marketing and building your email list is one of the most important aspects of building your blog into a business.
If you’re not building your email list and building a relationship with your readers then please start now if you view your blog as a business or a ministry.
It’s vital to the growth of your blog and that’s why I choose it as the subject my Write 31 days challenge that you can read more about here.
Here is a link to my first post in that challenge and there I explain 3 ways that you can make sure your blog readers are not just numbers or stats in your Google analytics dashboard.
I know I can personally get so caught up in the numbers and analyzing what everything means.
Why is my bounce rate lower than it was last week?
Why is it higher than it was last week?
Why are my numbers dropping?
And these things are important however as Christian bloggers (and really any blogger), we also need to be concerned about the person behind the screen.
Instead of only saying why did my numbers drop (which we should ask) we should also ask how can I serve the needs of my readers more.
I believe God has called us to blog not just to get as many readers as we can but to help our readers in whatever niche we’ve been called to serve.
I believe these tips that I’m going to share with you will help put you in that frame of mind to see the soul behind the number.
Yesterday, when I wrote the main part of my blog post, I wrote it in short story form.
If you’re curious what I mean go ahead and check it out.
In this post, I’m just going to give it to you to straight.
How to see your email subscribers and readers as more than just numbers continued
1. Email your list with free exclusive content that’s no strings attached
I get a ton of autoresponder emails every day, many of them from fellow bloggers.
Now, I totally understand, but I know that whenever I see an email from certain bloggers, I instinctively know, they have something to sell me.
And based on the subject line and how my wallet is doing at the time, I know I can skip that email because there’s not necessarily any useful content in the email.
It’ll just them trying to to get me to buy something.
I by no means believe you should flood your subscribers with tons of emails no matter what.
However, emailing them every now and then with exclusive content that’s free and doesn’t require them to buy something could go a long way in showing them how much you appreciate them.
Speaking of free content, I have a freebie that will help save you time and sanity which every blogger seems to be short on. Get info on Christian blogging roadmap here.
2. Survey your audience
One awesome way to find out how you can serve your audience is to ask them what they need help with.
There are WordPress plugins that you can use that will put survey questions in your sidebar on your blog. Here is a list of ones you can use.
Quiz and Survey Master
WordPress Survey Poll
OpinionStage
WatuQuiz
Here are some examples of questions you can ask them if you’re stuck for ideas:
What is your biggest struggle with (fill in the blank with your blog subject)?
(For instance, I would ask “What is your biggest struggle with blogging? Or it could be more specific and say “What is your biggest struggle with email marketing?”)
If you could master one thing in regards to blank what would it be?
Or you can give them a multiple-choice poll question in case they can’t come up with their own answers.
3) Talk to one of them on the phone
This isn’t one that I’ve done but you can also ask one of them to get on the phone with you or to hop on skype and talk for 10 or 15 minutes and just listen to them and their needs in regards to your blog’s particular subject.
What Could You Do This Week To Connect With Your Readers and Subscribers More?
I have some more suggestions on how to connect with your readers or subscribers in my Christian blogging roadmap as well as lots of other steps you can take as a blogger to help turn it into a business.
Here’s a pic of some of the subjects it covers.
Get Your Copy Of The Blogging RoadMap
I also want you to think about how you might connect with your readers and subscribers more this next week. How can we serve them better?
How can I serve you better? Let me know in the comments or through email. Oh, and if there’s an email marketing related subject you want me to talk about please let me know.
See you tomorrow ya’ll!
Here’s a link to tomorrow’s post Just in case you want to know about the blogging mistake that cost me pretty much everything (okay maybe a slightly hyperbolic statement)